Coaching-as-a-Service

Helping small to mid-size businesses by empowering emerging copywriters with skills, confidence, and curiosity

Today’s copywriters are
being left
behind.

Let’s face it: copywriting isn’t for the faint-hearted. All those rules, and the exceptions to those rules, and the exceptions to the exceptions of those rules. Oy vey. For many copywriters new to the industry, it can feel like a constant uphill battle. Believe me, I know from experience.

Becoming an effective copywriter requires time, practice, and feedback. A lot of feedback. So much feedback. But here’s the thing: as business leaders, we don’t have time to nurture entry-level writers the way they deserve. We have proposals to write, clients to meet, processes to optimize. Not to mention you have that company-wide meeting at Noon and you haven’t ordered lunch yet.

In today’s fast-paced, “when-can-you-have-that-done” world, organizations — from boutique ad agencies to fortune 500 companies — are falling behind when it comes to providing adequate mentorship to writers. It’s sink or swim. As a result, it’s leading to bottlenecking, resentment, unforced errors, and a less-than-quality product.

Sound familiar?

 

Spend less time editing
and
more time celebrating.

In an increasingly virtual world, it’s not about spending more time working with your employees — it’s about spending more quality time.

As a copywriter and brand strategist with nearly a decade of agency expertise, I partner with organizations to help unlock their full copywriting potential. Providing either 1-on-1 or group coaching services, I work directly with your emerging copywriters to help them sharpen their skills, build confidence, and discover the joy of words — while freeing up your senior employees and leadership team to focus on what matters most. From answering questions to providing insight to giving tangible feedback on tasks, my mission is to measurably improve capabilities while empowering employees to take pride in their work. Consider me your competitive edge.

Who I’ve Worked With

Software companies, creative agencies, political offices, nonprofits, financial institutions, restaurant groups, real estate companies, professional athletes, and more. 100+ brands, countless high-fives.

Tobias Harris

National Kidney Foundation

George Mason University

Capital Pride

Human Rights for Kids

ADT

Yum Actually

DIRECTV

SOCOCO

Meet Your Copy Coach

Hi, I'm Jon — an experienced copywriter, brand strategist, storyteller, and comedy writer featured in places like Washington Post, TIME, NBC News, HuffPost, New York Magazine, and more. I hold nearly a decade of ad agency experience, regularly speak at marketing conferences around the country, have built a digital following of thousands, and work with leading brands ranging from nonprofits to tech companies to NBA stars (and even one U.S. President).

Merging a conversational approach with a results-oriented mindset, I partner with brands and individuals alike to turn curiosity into conversions — without any unwanted surprises along the way. I can't promise I know it all, but I can promise that I'll do whatever it takes to get the job done and have fun in the process. No ego, no BS, just a love for writing and helping others reach their full potential.

And yes, I’m SEO-certified (not to brag).

“Jon is super passionate, possesses strong copywriting skills, and has no shortage of creative ideas. His positive energy and personality make working with him an absolute joy.”

— Martha McCarthy Krueger (Co-Founder & CEO, The Social Lights)

Insight
For
Every
Industry

Entertainment | Retail
Hospitality | Nonprofit
Tech | Food & Bev
Politics | Healthcare | Marketing & Advertising | Finance | and more..

Pricing Packages

Flexible options. Noticeable impact. You in?

1-on-1 Coaching

$179 p/hour

Pay as you go. Whether 1 hour a week
or 10 hours a week, I’ll meet with your writers whenever you need me.

Group Coaching
(2 or more employees)

$325 p/hour

Copywriting is a team sport. I have years of experience facilitating discussions and leading
in-house teams to victory.

4-week Intensive Retainer

$4,275

The most significant improvements happen when coaching is consistent and focused. I’ll prioritize your copywriter(s) for a 4-week retainer, making myself completely available as a true extension of your team — empowering them with the expertise and knowledge needed to be successful in the long term.

Freelancer Rates

Contact
for details

Flying solo? Haven’t scored your first client yet? I strive to meet client budgetary requirements and add value however I can. Feel free to reach out to discuss pricing for freelancers.

Let’s Talk.